Paul Hebert is Vice President of Solution Design for Symbolist, a consultancy and fulfillment organization that creates “human” programs connecting employees and other audiences to the sponsor organization at an emotional level. Over the course of 20 years, Paul has worked closely with clients to design their influence, marketing, motivation, incentive, recognition and reward programs to increase effectiveness and reduce costs. Paul is widely considered an expert on motivation and incentives, and he has been interviewed for a number of publications

Symbolist helps companies create a system that reinforces who they are and what they value. Through this “embedding” of company values into an ongoing system of reinforcement they provide long-term change and a positive performance culture.